With a successful signature offer, you can:

⭐️ Fast track to a profitable business. Most people get caught up in creating too many offers which takes way too much time and doesn’t bring in the sales you need to run a sustainable biz. Make sales while folding laundry, making dinner, sitting at your kids activities, or geez, even taking a nap (if you can sneak one in)!

⭐ ️Launch an offer that positions you as a GO-TO in your space making it easier to sell and be known.  your offer without spending 100 million hours on zoom and riding that feast-or-famine revenue rollercoaster.

⭐️ Create a consistent content calendar based on your signature offer. Get visible without spending hours upon hours creating social media and emails.


Perfect if you’re still working a 9-5 job and need an effective 

and efficient offer that fast-tracks your success and sustainability. 


 The Signature Offer Lab brings together 15 of the savviest online strategists, business coaches, and social media experts to each give you ONE, SIMPLE tip to create an offer and sales machine that builds your business.

These Business Badasses will help you:

⭐️Uncover the right signature offer for your business (hint: a course isn’t always the answer to scaling!) 

⭐️Unlock the pricing path that gives you confidence and clarity when pricing your offer

 ⭐️Discover the simple marketing (a signature offer makes creating social posts a heck of a lot easier!) and compelling copy for your offer. 

⭐️Uncover exactly what needs to be included in a “I need this!” offer. 

⭐️ Activate an offer framework that leads to results and retention for your clients.

Meet the Experts

  • Allison Hardy

    (she/her)

  • Anna Hetzel

    (they/them)

  • Frenchie Ferenczi

    (she/her)

  • Juan Galán

    (he/him)

  • Kristen Van Horn

    (she/her)

  • Kristin Lawton

    (she/her)

  • Mallory McGary

    (she/her)

  • Monty Lans

    (he/him)

From DATES, you’ll have access to:

→ Exclusive interviews with my friends and fellow badass brand owners.

→Private Facebook Community to continue the conversation.

→Daily Facebook live Q &A sessions for ALL your offer building, branding, and selling questions!

→Win prizes to make creating a signature offer even easier (biz book bundle, gift cards, & more!)

Get access to the Interviews from DATES to listen, implement, and craft your badass signature offer.

Why it’s different…

Not all free things are worth your time (looking at you, street sushi 🍣).
But this summit? It’s the boost your business has been waiting for.

🎯 Step-by-step guidance to create a signature offer that’s impossible to ignore.


🎯 Proven strategies from the experts who’ve been where you are—and succeeded.

 🎯 Actionable advice to stop wasting time and start seeing results.

Hang on just a second…just because it’s free, does it mean you should do it?

Nope. Nope. Nope. (read like Ducky from Land Before Time)

I once tried street sushi for free…and that was a terrible idea. But my travel motto is always, “When in Rome.”

But, this is TOTALLY different.

A Signature Offer is core to YOUR success because:

✨ 89% of customers are loyal to brands with well-defined offers. Translation: People want clarity and consistency when choosing where to spend their money. (statista.com)

 ✨ 90% of consumers say authenticity is important when deciding which brands to support. A signature offer isn’t just about the product—it’s about you showing up authentically, solving a problem only you can fix. (socialmediatoday.com) 

Businesses with focused offers see up to 32% higher profit margins. Why? Because clarity sells. (emarsys.com)

DAMN!

A signature offer isn’t just “another thing to sell.” 

It’s your business’s foundation.

When done right, it:

Simplifies your life by eliminating the need for constant new ideas or scattered services.


Builds authority, positioning YOU as the go-to expert in your niche.


Drives consistent income, so you’re not riding the feast-and-famine rollercoaster.


Reflects your personality, making it irresistible to the people you’re meant to serve


Who in the world is this girl who admitted she trusted street sushi?

(answer: A girl whose motto when traveling is, “When in Rome.”)

Meet Your Host

Mallory McGary is the go-to strategist for creative entrepreneurs ready to stop patching together half-grown offers and finally grow one that’s clear, custom, and built to sell on repeat.

Known for her mix of grounded wisdom and bold, take-no-fluff energy, Mallory helps women prune what’s not working, plant with purpose, and design a signature offer that actually fits—your voice, your values, and the kind of business you want to run.

She believes your offers should feel like an extension of you, not a copy-paste formula. Her approach blends strategy with soul, structure with flexibility, and just enough tough love to get you out of your own way.

When she’s not in business mode, you’ll find her barefoot with a book by the pool, soaking up the sun, feeding her sourdough starter, or channeling her energy into her next big project (because let’s be honest—there’s always a new idea blooming).

If you’re craving clarity, consistency, and a business that actually feels good to grow—Mallory’s your girl. 🌿

P.S. You Don’t Need to Be “Perfect” to Start

This summit isn’t about being the most polished or experienced entrepreneur. It’s about creating a business that feels 100% YOU.

No fluff. 

No hustle overload. 

Just simple, authentic strategies to turn your expertise into an offer that impacts lives and grows your business while you are in the school pick-up line.


Ready to finally create an offer that feels as good to sell as it does to buy?

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